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Compare · Xem vs Sequenzy

Xem vs Sequenzy.
Both bill by emails sent. Xem costs less.

Sequenzy is a newer email platform for SaaS and ecommerce that prices by emails sent, not contacts, and was built with AI agents in mind. Xem uses the same pricing idea, adds open-source code you can self-host, and costs less at newsletter volumes.

A weekly newsletter, priced.

Four sends a month to the whole list, on monthly billing in US dollars. Sequenzy on Pro; Xem on its cheapest plan for that volume. Sequenzy prices checked November 5, 2026.

SubscribersEmails a monthSequenzyXem
10,00040,000$49$19 · Starter
50,000200,000$199$59 · Growth
100,000400,000$399$99 · Scale

Sequenzy’s pricing page lists tiers by emails a month: $49 for 60,000, $199 for 300,000 and $399 for 600,000. A weekly newsletter to 10,000, 50,000 and 100,000 subscribers is 40,000, 200,000 and 400,000 emails, which fall in those tiers. The $29 tier covers 30,000 emails a month. Prices are on monthly billing; yearly billing is cheaper.

How they charge

Sequenzy
By emails sent per month, in volume tiers, with unlimited contacts on every plan. The free plan covers 2,500 emails a month and adds a small Sequenzy footer. Paid plans start at 15,000 emails for $19 and step up through 30k, 60k, 120k, 300k, 600k and larger tiers. SMS is a separate $16 a month add-on.
Xem
Per email sent. Free for 3,000 a month, then from $9. Contacts are free to keep, campaigns, automations and forms are on every plan, and you can self-host the open-source version and pay only your email provider.

When Sequenzy fits better

  • You run a SaaS product and want its Stripe-based revenue attribution and lifecycle flows.
  • You want a hosted AI assistant connection that signs in with OAuth instead of an API key, or a ChatGPT plugin.
  • You send under 2,500 emails a month and its free plan, with a footer, is enough.

Running it from an AI agent

Sequenzy
Sequenzy has an official MCP server: a hosted remote server that signs in with OAuth, a local @sequenzy/mcp package that uses an API key, and a ChatGPT plugin. Its REST API covers subscribers, lists, segments, sequences, campaigns, templates, transactional email and sending domains.
Xem
Xem runs a hosted MCP server at mcp.xem.email with 43 tools for campaigns, newsletters, contacts, CSV imports, forms, CRM notes, automations, sending domains and analytics, or you can run @xem.email/mcp locally. It works with Claude, Cursor, Codex and any MCP client. Campaigns start as drafts, imports preview first, and sending is a separate tool. Set up the MCP server.

Questions.

Is Xem cheaper than Sequenzy?

For a weekly newsletter, Sequenzy Pro is $49 a month at 10,000 subscribers against $19 on Xem. At 50,000 it is $199 against $59, and at 100,000 it is $399 against $99. Both count emails sent and include unlimited contacts.

Can I move my Sequenzy list to Xem?

Probably. Pull subscribers through the API or a data export; check your dashboard for a CSV option. Xem imports any CSV with an email column and keeps unsubscribed people unsubscribed.

When is Sequenzy the better choice?

You run a SaaS product and want its Stripe-based revenue attribution and lifecycle flows. You want a hosted AI assistant connection that signs in with OAuth instead of an API key, or a ChatGPT plugin. You send under 2,500 emails a month and its free plan, with a footer, is enough.

Can an AI agent like Claude run Sequenzy or Xem?

Sequenzy has an official MCP server: a hosted remote server that signs in with OAuth, a local @sequenzy/mcp package that uses an API key, and a ChatGPT plugin. Its REST API covers subscribers, lists, segments, sequences, campaigns, templates, transactional email and sending domains. Xem runs a hosted MCP server at mcp.xem.email with 43 tools for campaigns, newsletters, contacts, CSV imports, forms, CRM notes, automations, sending domains and analytics, or you can run @xem.email/mcp locally. It works with Claude, Cursor, Codex and any MCP client. Campaigns start as drafts, imports preview first, and sending is a separate tool.

Sources

Prices change. We check these pages by hand; tell us at team@xem.email if something is out of date.